PSIA leads trade mission to Japan for software expo, brands PH as ‘right choice’ for software services

SODEC 2015 PR-final_for immediate release_photo

Manila – The Philippine Software Industry Association markets the country as the “right choice” for global business to its Japanese counterparts as a 10-company delegation joins this year’s trade mission to Tokyo, Japan.

Together with the Department of Science and Technology ICT Office (DOST-ICTO) and the Department of Trade and Industry Export Marketing Bureau (DTI-EMB), the PSIA heads to Tokyo on May 11 for a weeklong business trip to showcase the software development service capabilities that the Philippines can offer Japan.

The Philippine Trade and Investment Center in Tokyo and ASEAN Japan Centre, through Commercial Counselor Ma. Bernardita Angara-Mathay, continue to support this annual activity by hosting the delegation in their headquarters to meet potential clients through pre-arranged business-matching meetings.

On May 11, the delegation kicks off the week with company visits to Mobile Computing Promotion Consortium, e-commerce leader Rakuten, housing construction giant Daiwa House Industry, and the IT business arm of Marubeni Group, Marubeni IT Solutions. On May 12, they are set to meet with representatives from at least 10 large Japanese companies, followed by a half-day country and company-pitching seminar. High-level meeting between PSIA and Computer Software Association of Japan is also scheduled.

Philippine Ambassador to Japan Manuel M. Lopez is set to open the May 12 Philippine Software and ITO seminar. Also speaking at the seminar are EMB Director Senen Perlada, PSIA President Jonathan de Luzuriaga, ICTO Program Manager Emmy Lou Delfin, and Broadleaf Overseas Business Development Head Akira Goto who will deliver a testimonial presentation about why a Philippine partner was their “right choice” for doing business with the world.

Each of the 10 company-delegates will have their own time slots to present their respective companies. The seminar serves as a venue for the Philippine Delegation to promote the country’s value proposition in the global ITO market and present its specific capabilities.

On May 13 to 15, the delegation will exhibit at the Software Development Expo (SODEC) to be held at the Tokyo International Convention Center (Tokyo Big Sight), where over 80,000 visitors and 1,500 exhibitors are expected to come together.

The 10-company Philippine delegation includes Advanced World Systems Inc., Alliance Software Inc., Cybertech Corporation Ltd., Gulliver Offshore Outsourcing Inc., PNI Business Solutions Inc., Pointwest Technologies Corp., Tsukiden Global Solutions Inc., Ubiquitous Technologies Philippines, Inc., Valtes Advanced Technologies Inc., and BlastAsia Inc.

This trade mission to Japan aims to capture opportunities and position the Philippines as one of the more mature and preferred destinations for ITO by showcasing its Philippine-based, globally-competitive software companies and IT outsourcing (ITO) service providers.

This is the 13th straight year for the Philippines to participate in SODEC, with considerable assistance from both public and private sectors.

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